Infinite Arcade today launches to empower mobile games makers to easily introduce metaverse dynamics like ‘Play and Earn’ and NFTs into thousands of existing and new mobile games. Infinite Arcade is backed by industry-leading mobile games self-publishing platform Coda, which proudly has 15,000 mobile games developers and ten million gamers in its ecosystem.

Mobile game developers can access Infinite Arcade through a simple SDK for iOS and Android, reducing the barrier to entry for games developers looking to integrate Web3 elements like Play and Earn, community ownership, and tokenomics. Infinite Arcade will allow game developers to introduce these Web3 dynamics without the need to redesign existing game mechanics or compromise their existing Free-to-Play business, which will be crucial for scaling mobile metaverse gaming (powered by blockchain technology) across the mass-market casual mobile gaming. And by enabling casual mobile games to enter the metaverse within a single day, Infinite Arcade has the potential to introduce two billion global casual mobile gamers to blockchain gaming.

Şekip Can Gökalp, CEO of Coda and a founding contributor to Infinite Arcade, commented:

“The mobile gaming industry stands at an inflection point with the arrival of emergent technologies like blockchain, NFTs, and Web3 ideology. We strongly believe that Web3 will drive huge benefits for the gaming industry and its passionate creator and player communities. Our vision is to eliminate barriers for mobile gaming talent to enter this space with authenticity, and bring world-class gaming content to players who are invested in ownership and community. We are still in a very initial stage with this project, and we look forward to growing as members of the gaming community start to join us. We feel it’s time to stop building walls, and focus on bridges.”

Infinite Arcade is launching with an initial network of ten mass-market casual mobile games, including Rope Rescue, Brick Builder and Court Master. Infinite Arcade’s portfolio is projected to reach at least 200 games by the end of 2022.

Şekip Can Gökalp, CEO of Coda and a founding contributor to Infinite Arcade, added:

“Most existing blockchain-powered mobile games have fairly complex Web3 mechanics and deep game designs, thus, they don’t necessarily appeal directly to the mass audience of casual gamers. So Infinite Arcade aims to be an evolving ecosystem that combines the mass-market appeal of free-to-play casual gameplay with a range of options for individuals and Guilds to get involved in community ownership.”